by His Divine Grace Srila Saccidananda Bhaktivinoda Thakura
the pioneer of the program to benedict the entire world with Krsna consciousness
"When the rising sun appeared in the East, the jewel of the twice-born, Lord Gaurasundara, awakened, and, taking His devotees with Him, He went all over the countryside towns and villages and played the mrdanga, and the cymbals chimed in time. Lord Gauranga's shimmering golden features danced, and His foot bells jingled. All the devotees chanted the names Mukunda, Madhava, Yadava and Hari, their mouths being filled with the vibrations. They would announce to the still sleeping people, "You spend your nights uselessly sleeping and your days decorating your bodies! You have achieved such a rare human body, but you do not care for this gift. You remain not serving the darling of Yasoda and slowly fall through your last moments to death. With every rising and setting of the sun, a day passes and is lost. Then, why do you remain idle and not serve the Lord of the heart? This temporary life is full of various miseries. Take shelter of the holy name as your only business. To penetrate the darkness of ignorance and bless everyone's heart, the holy name has risen like the shining sun. Drink the pure nectar of the holy name. There is nothing but the name to be had in the fourteen worlds. It has filled the soul of Sri Bhaktivinoda Thakura."