(The East Village Other, New York City, October 1966)
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Amid the antiwar protests of late 1966, Srila Prabhupada put out a mimeographed leaflet (among the very first of his publications in America) from his small storefront temple on New York’s Second Avenue. Srila Prabhupada's followers and sympathizers handed this leaflet out by the thousands on the streets of New York, and later in San Francisco, Montreal, and other cities. His “Peace Formula” was an entirely new approach to the antiwar question, and for thousands of Americans, it provided the perfect solution.

The great mistake of modern civilization is to encroach upon others' property as though it were one's own and to thereby create an unnecessary disturbance of the laws of nature. These laws are very strong. No living entity can violate them. Only one who is Krishna conscious can easily overcome the stringency of the laws of nature and thus become happy and peaceful in the world.

As a state is protected by the department of law and order, so the state of Universe, of which this earth is only an insignificant fragment, is protected by the laws of nature. This material nature is one of the different potencies of God, who is the ultimate proprietor of everything that be. This earth is, therefore, the property of God, but we, the living entities, especially the so-called civilized human beings, are claiming God's property as our own, under both an individual and collective false conception. If you want peace, you have to remove this false conception from your mind and from the world. This false claim of proprietorship by the human race on earth is partly or wholly the cause of all disturbances of peace on earth.

Foolish and so-called civilized men are claiming proprietary rights on the property of God because they have now become godless. You cannot be happy and peaceful in a godless society. In the Bhagavad-gita Lord Krishna says that He is the factual enjoyer of all activities of the living entities, that He is the Supreme Lord of all universes, and that He is the well-wishing friend of all beings. When the people of the world know this as the formula for peace, it is then and there that peace will prevail.

Therefore, if you want peace at all, you will have to change your consciousness into Krishna consciousness, both individually and collectively, by the simple process of chanting the holy name of God. This is a standard and recognized process for achieving peace in the world. We therefore recommend that everyone become Krishna conscious by chanting:

Hare Krishna, Hare Krishna, Krishna Krishna, Hare Hare
Hare Rama, Hare Rama, Rama Rama, Hare Hare

This is practical, simple, and sublime. Four hundred and eighty years ago this formula was introduced in India by Lord Sri Caitanya, and now it is available in your country. Take to this simple process of chanting as above mentioned, realize your factual position by reading the Bhagavad-gita As It Is, and reestablish your lost relationship with Krishna, God. Peace and prosperity will be the immediate worldwide result.
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THE PEACE FORMULA
By
His Divine Grace A.C. Bhaktivedanta Swami Prabhupada
Founder-Acarya of the International Society for Krishna Consciousness
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