"Krsna is completely spiritual, and He is also absolute. Therefore His name, form, qualities, and paraphernalia are also spiritual. Due to material conditioning, or material bondage, we cannot presently understand what is spiritual, but this ignorance can be removed by chanting Hare Krsna. If a man is sleeping, he can be awakened by sound vibration. You can call him, 'Come on, it's time to get up!' Although the person is unconscious, hearing is so prominent that even a sleeping man can be awakened by sound vibration. Similarly, overpowered by this material conditioning, our spiritual consciousness is presently sleeping, but it can be revived by this transcendental vibration of Hare Krsna Hare Krsna Krsna Krsna Hare Hare/ Hare Rama Hare Rama Rama Rama Hare Hare. As stated before, Hare refers to the energy of the Lord, and Krsna and Rama refer to the Lord Himself. Therefore, when we chant Hare Krsna, we are praying, 'O Lord, O energy of the Lord, please accept me.' Lord Caitanya Mahaprabhu taught us that we should simply cry and pray that the Lord accept us. As Caitanya Mahaprabhu Himself prayed, 'O Krsna, son of Nanda, somehow or other I have fallen into this ocean of nescience and ignorance. Please pick me up and place me as one of the atoms at Your lotus feet.'"
(The Path of Perfection, Chapter 10)