"These are different, nine processes. Sravanam kirtanam. Sravanam means hearing, and kirtanam means chanting, chanting. So by this process... Just like I chant and you hear, and you chant and I hear. Parasparam. Bodhayantah parasparam. This is the factual activities of devotion in devotional society. This bodhayantah parasparam: I chant, you hear, and you chant, I hear. So by this process, the transcendental name, the sound incarnation of the Supreme Lord, becomes manifest, manifest so that we can realize God simply by chanting and hearing. Simply by chanting and hearing that will be realized. Of course, there are some rules and regulations for chanting, but in the beginning we haven't got to observe those rules and regulation at the present. First of all let us have the taste for chanting; then we shall be little careful that the rules and regulations are followed. In the beginning, if we stick up to the... Rules and regulations are subordinate, subordinate thing. Just like you enter into an office. You are appointed in some office to work. So on the very day, you do not know all the rules and regulations. But because you do not know all the rules and regulation, that does not mean that you cannot be appointed. First of all let yourself be appointed. Now, working, working, yourself you will know that rules and regulations: 'This is the rules, and this is the regulation.' Just like in my life, I will say one instance. When I met my spiritual master, Bhaktisiddhanta Sarasvati Gosvami Maharaja, so as a gentleman meets as a gentleman, so he was sitting in a couch like that. So, and I also sat down on that very couch. So I did not know that what are the rules and regulations. Now, when I saw that his other disciples are coming, and they are sitting down, so I thought myself, 'Oh, I have done this wrong. I should not have sat with His Divine Grace.' So of course, I did not get down immediately, but I took it, and from next day I did not sit. So rules and regulations automatically was taught. So that rules and regulations is not very important. The important is... The thing is that we must take up. The first rules and regulation is that we must have some attachment for this. Attachment for this. Then, automatically, rules and regulation we shall learn. There will be no difficulty."
(Srila Prabhupada lecture, New York, September 8, 1966)